Unless you make a living building websites, you’ve probably never asked yourself Why SEO Matters. CEOs and business owners have more pressing matters to deal with like growing a business and establishing a customer base. Sure, maybe you’ve taken the time to put together a quick website and stay engaged on social media with a myriad of phone apps but who’s got time for Search Engine Optimization and all that malarkey?
It goes without saying but if you are using the ever popular WordPress SEO by Yoast (and why wouldn’t you be? It’s an amazing SEO plugin for WordPress) then you need to update to version 1.7.4 immediately. A security vulnerability was discovered in the plugin which would allow bad things to happen.